Tyler Lake

I grew up in beautiful Southern Oregon where my childhood was spent outdoors. From salmon fishing with my dad and grandpa, training German Shorthaired Pointers and earning my keep around family deer camp, I was raised outside. I attended college as an athlete and before graduation, started a business in the outdoor industry: Back Country Native. BCN brings sportsmen, adventurers and outdoor culture seekers alike together through apparel, gear and community. We’ve been the Sportsmen’s Brand since 2012.

I work full time as the Director of Marketing for 3 companies: Pavati Wake, Pavati Marine and Highway Products and continue to pursue my passion for hunting, fishing and fitness with one goal in mind: the journey. I run Back Country Native from the customer service to packing up orders at night and during my “free time”. My mission is to keep building a community of positivity. I’ve met so many incredible people, many of which I will forever consider my dear friends, including the Bison crew. I proudly wear the Bison Pro Staff badge because they produce a fantastic product but most importantly, they are great people that genuinely care about others. 

So many people have been instrumental in my life, and I will be forever grateful to every last one of them. I wish all of you the best of luck always in the field! In the meantime, I’ll be here in Southern Oregon with my beautiful wife, Michelle, and our two waterfowl junkie labs, Trace and Buck.

SOCIAL MEDIA

Facebook: https://www.facebook.com/BCNative/?ref=br_rs

Instagram: https://www.instagram.com/backcountrynative/

Instagram: https://www.instagram.com/tylerjlake/