Bison Coolers vs ORCA Coolers: A Trusted American-Made Cooler for the Long Haul

When outdoor enthusiasts talk about American-made roto-molded coolers, two brands often come to mind: Bison Coolers and ORCA Coolers.

With ORCA now out of business, many loyal ORCA customers are understandably asking:
“Who can I trust now?”

At Bison Coolers, trust isn’t a buzzword — it’s something we’ve been earning for years.

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Built on Experience: Bison Has Been Around Longer

Bison Coolers didn’t just appear overnight.

We’ve been designing and building premium coolers long before the recent shakeups in the industry, and we’re proud to be a family-owned American company that still believes in doing things the right way.

What that means for customers:

• Long-term stability

• Consistent product support

• A brand that plans for generations, not quick exits

If you owned an ORCA cooler and loved it, you’re not looking for “something similar.”
You’re looking for a company you can trust.

That’s Bison.

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ORCA Customers Deserve a Cooler Company That Stands the Test of Time

When ORCA closed its doors, customers lost more than a product option — they lost the peace of mind that came with ongoing support and warranty coverage.

Bison Coolers remains:

• Family-owned

• American-made

• Fully operational and committed for the long run

Our lifetime warranty isn’t a marketing line. It’s a promise backed by a company that’s still here to honor it.

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Bison 25QT vs ORCA 20QT: Thoughtful Design That Comes From Experience

When you’ve been in the business longer, you learn what people actually need in a cooler — and what they don’t.

Here’s how that experience shows up when comparing the Bison 25 Quart to the ORCA 20 Quart.

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🧊 Practical Capacity That Works in the Real World

• Bison 25QT offers more usable space

• Designed for fishing trips, family outings, and long days outdoors

• Room where it matters — not just on a spec sheet

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🪢 Rope Handles Designed by People Who Carry Coolers

Bison Coolers

• Heavy-duty rope handles that cross

• Allows for comfortable one-handed carry

• Balanced and reliable — because nobody enjoys awkward cooler gymnastics

ORCA Coolers

• According to numerous customer reviews, ORCA 20QT handles have a tendency to pop out

• An issue Bison addressed years ago through design refinement

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🎣 Built-In Fish Ruler (A Fisherman’s Favorite Feature)

Bison’s fishing roots show in the details.

Every Bison cooler lid includes a built-in ruler, making it easy to:

• Measure your catch quickly

• Know instantly if it’s a keeper or needs to go back

• Spend less time guessing and more time fishing

ORCA coolers do not include this feature.

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🧺 Divider Slots Molded Right In

Bison Coolers

• Divider slots are built directly into the cooler mold

• Easily separate food from drinks

• Simple, durable, and no loose parts to misplace

ORCA Coolers

• No molded divider system

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🛒 Optional Wire Frame Dry Goods Basket

Bison coolers allow for:

• A wire frame dry goods basket

• Organized storage for items you don’t want sitting in ice water

This option is not available with ORCA coolers.

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🔒 Easy-to-Use Soft Rubber Latches

Good design considers everyone.

Bison’s soft rubber latches:

• Open and close easily

• Work for kids, grandparents, and everyone in between

• Secure the lid without excessive force

ORCA’s stiff pull-style latches are known for being harder to close, especially for those with less hand strength.

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A Lifetime Warranty You Can Still Count On

With ORCA no longer in business, its lifetime warranty ended with it.

Bison’s lifetime warranty continues — because we’re still here.

As a family-owned company, we stand behind:

• Our materials

• Our manufacturing

• And the people who trust us with their purchase

When you buy a Bison cooler, you’re buying from a company that expects to be around for the long haul.

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The Trusted Choice for an American-Made Cooler

If you’re a former ORCA customer looking for:

• A Made in USA cooler

• A family-owned brand with proven longevity

• A company you can trust today — and years from now

Bison Coolers is the natural next step.

Built with experience.
Backed for life.
Trusted by families, fishermen, and outdoor enthusiasts across America.